Site Conversion

Site Conversion

This action occurs when a user receives an ad and visits the area where a conversion pixel is placed, causing it to fire. The pixel could be placed on a specific webpage, such as the “Thank You” page a user sees after completing a purchase, or it could be placed on a button, such as one that a user clicks to sign up for a newsletter.

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      Roughly 98% of consumers will leave a site without converting. Here is your chance to re-engage them with a completely new level of performance and insight. Site Retargeting targets users who have already visited your site while they are visiting ...

    • Conversion Zone/Conversion Fence

      This is the location you want users to visit after receiving an ad. When a Conversion Zone is drawn, Full Force Ads checks to see if any users who were served an ad later appeared in that fence. Conversion Zones enable you to clearly demonstrate the ...

    • Clickthrough Conversion

      A clickthrough conversion occurs when a user clicks on an ad and converts. Examples of conversions include navigating to certain pages of a website, making online purchases, or filling out online forms. In addition to these online conversions, you ...

    • Viewthrough Conversion

      A viewthrough conversion occurs when a user receives an ad and converts without clicking on the creative. Examples of conversions include navigating to certain pages of a website, making online purchases, or filling out online forms. In addition to ...

    • Site Retargeting

      This campaign retargets users who visit a designated webpage. Targeting these users keeps your advertiser top-of-mind and increases the chance for conversions.